Books

It's not about the money... It's about being the best you can be!

This national bestseller begs the most important question anyone in real estate sales could ever ask: "How do I take my sales income to the highest level possible?" Believe it or not, it is a simple question with a simple answer. MREA lays the “how-to” groundwork for you to think like a Millionaire Real Estate Agent. The book will show you, step-by-step, how to earn and net a million in annual incomes—active and passive.

Put your business into another gear—shift!

Change your thinking, your focus, your actions and ultimately, your results. SHIFT explains how to get back in the game and ahead of the competition, specifically in a changing market. The tactics that jump-start the real estate business in tough times will power it forward in good times.

This bestseller explores 12 proven strategies for achieving success in any real estate market including:
• Master the Market of the Moment: Short sales, foreclosures, and REOs.
• Create Urgency: Overcoming buyer reluctance.
• Re-margin your Business: Expense management.
• Find the Motivated: Effective lead generation.
• Expand the Options: Creative financing.

Your First Home will help you:

• Navigate the real estate buying process, from home search to closing day

• Secure a real estate agent to advocate for you

• Find a lender you can trust

• Obtain the lowest interest rate and monthly payments

• Identify a home that’s right for you

• Craft a winning offer

• Negotiate with sellers

• Settle into homeownership with style

Take HOLD of your financial future!

Learn how to obtain financial freedom through real estate. The final book in Gary Keller’s national best-selling Millionaire Real Estate Investor trilogy teaches the proven, reliable real estate investing process to achieve financial wealth:

1. Find – the right property for the right terms and at the right price.
2. Analyze – an offer to make sure the numbers and terms make sense.
3. Buy – an investment property where you make money going in.
4. Manage – a property until it’s paid for or you have a large amount of equity to leverage.
5. Grow – your way to wealth and financial freedom.

Anyone can do it...not everyone will...will you?

Based on extensive research and interviews with more than 120 millionaire real estate investors, Gary Keller's "how-to" guide reveals the models, strategies and fundamental truths millionaires use to become wealthy through real estate. But the New York Times bestseller isn't just about real estate. It also takes a hard look at the money myths that hold some people back from financial freedom, and the money truths that let others soar.

MREI explores the "MythUnderstandings" about the way people view investing. For example, despite what most people think, investing by definition and design is not risky. Millionaire Real Estate Investors employ time-tested strategies to avoid risk and, in the end, take luck out of the game

The ONE Thing is a book for busy people.

Authors Gary Keller and Jay Papasan demonstrate that the results you get are directly influenced by the way you work and the choices you make. You'll learn how to identify the lies that block your success and the thieves that steal time from your day. By focusing on your ONE Thing, you can accomplish more by doing less. What's your ONE Thing?

The ONE Thing, a #1 Wall Street Journal bestseller, has been featured on more than 175 bestseller lists including The New York Times and USA Today.

Learn how to find, fix and sell houses for profit!

FLIP is the third book to be released in the best-selling Millionaire Real Estate Series and provides a step-by-step guide to successfully finding, fixing and selling investment properties.

At the heart of FLIP is a proven five-stage model that really works in any market:
1. FIND: Select ideal neighborhoods, search for houses and attract sellers.
2. ANALYZE: Identify the improvements, and analyze the profit potential.
3. BUY: Arrange financing, present the offer and close on the purchase.
4. FIX: Develop and execute an improvement plan on time and in budget.
5. SELL: Add finishing touches to quickly sell for maximum profit.